PROFILE

Michelle Sinning

Director

Michelle has served Consensus in media and community relations for nearly a decade. Michelle brings more than 20 years of experience in strategic communications, community relations, advertising, and crisis response for projects in a variety of industry sectors including transportation, real estate development, economic development and renewable energy.

Michelle manages and executes messaging, media relations, crisis and reputation management, social media outreach and neighborhood outreach strategies— with the ultimate goal of moving stakeholders along the continuum of acceptance. She has particular expertise in conducting community relations to address stakeholder concerns about traffic and access issues, land use issues, environmental impacts, and construction impacts. She conducts meetings and prepares materials for stakeholder engagement and presentations to neighborhood organizations. She also writes newsletters and announcements designed to engage communities and build trust among audiences.

Michelle is a graduate of the University of Wisconsin, Stevens Point, with a Bachelor of Science degree in communications with concentrations in public relations and journalism. She is an accredited member of the Public Relations Society of America.